@article{Pipoli de Azambuja_Flores Castro_1, title={Nation’s image components as a basis to formulate competitive identity: the peruvian case}, volume={1}, url={http://revistas.up.edu.pe/index.php/business/article/view/15}, DOI={https://doi.org/10.21678/jb.2009.15}, number={1}, journal={Journal of Business, Universidad del Pacífico (Lima, Peru)}, author={Pipoli de Azambuja, Gina and Flores Castro, Juan Alejandro}, year={1}, month={1}, pages={37-47}