Vol. 1 No. 1 (2009)

Journal of Business, Universidad del Pacífico (Lima, Perú)

Journal of Business, Universidad del Pacífico (Lima, Perú)

Vol. 1 Num. 1 (2009).

DOI: http://dx.doi.org/10.21678/2078-9424.01.1

Published: 2009-01-01

Articles

Editorial

Enrique Saravia Vergara

1-2
- PDF (Spanish)
Peruvian multinational companies: a conceptual exploration

Oscar Malca Guaylupo

3-19
- PDF (Spanish)
Fundamental personal attitudes towards achieving business success in Peru

Karen Weinberger Villarán

20-36
- PDF (Spanish)
- PDF
Nation's image components as a basis to formulate competitive identity: the peruvian case

Gina Pipoli de Azambuja, Juan Alejandro Flores Castro

37-47
- PDF (Spanish)
Creativity Management Key Elements

Rosa María Fuchs Ángeles, Federico Carlo Franceso Tonetti

48-62
- PDF (Spanish)
Where is the competitive advantage going?: a management model that incorporates people as a key element of the business strategy

Emilio García Vega

63-78
- PDF (Spanish)
Factors behind successful alliances for local development. Comparative experiences of Spain and Peru

Elsa Del Castillo Mory, María Matilde Schwalb Helguero, Edgar Alva Gonzáles

79-105
- PDF (Spanish)